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Wednesday, December 8, 2010

What is Merchandising and Garment Merchandising?

Meaning of Merchandising.................................................................................................................
The word "Merchandising" means buying, producing and selling of any goods or products or services for the local or international market. If we combine this two English term "Garment Merchandising" then the meaning of "Garment Merchandising" becomes like the following definition-

"Garment Merchandising" is a recipe with huge contents. It means all the activities such as getting export order of any garment of any particular design for a specific quantity, analysis the garments to produce, production of those quantity of the garments with specific concentration to standard quality lavel which is given by the Buyer or Consumer, production sheduling and finally exporting the garments within fixed time frame, is known as "Garments Merchadising".

So, from the above definition of "Garment Merchandising" it can assumed clearly that all the activities which have already mentioned the above is not so easy to handle. But all the above activities is done by a smart and energetic person who is known as a "Garment Merchandiser". The "The Garment Merchandiser" is one of the key person of RMG sector.

It can be mentioned to follow the following link to know a lot about merchandising-
From this site one can know-merchandising - definition of merchandising from BusinessDictionary.com: Activities aimed at quick retail sale of goods using bundling, display techniques, ...
www.businessdictionary.com/definition/merchandising

From this below site one can know something and answer something about merchandising.
www.answers.com/topic/merchandising

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Will be continue.............................................




1 comment:

  1. An understanding of customer behaviour in store, often gleaned only through trial and error and observation can be used as a positive sales tool. Rationalising consumer psychology in what drives a purchase has led to the formulation of protocol in determining how best to set out a store, appropriate and effective product placement, and establishing an atmosphere of subliminal messages geared towards improving sales.



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